Tuesday, 24 September 2019

Freytag's 5 Act Structure



Exposition - Outlines characters and background information. Ends with 'inciting incident' that asks the dramatic question. 
Rising action - Obstacles and twists that get in the protagonists way.
Climax - A turning point.
Falling action - Suspense. Dramatic question answered.
Denouement - Catharsis. All conflicts resolved. 

The exposition in Psycho is the act in which the protagonist, Marion is established and we are given information about her character and her relationships with other characters. This act ends after she stole the money and sees her boss on her way out of the city.

The rising action of the film is shown when Marion finds herself at the motel and after speaking to Norman, she decides that she needs to go back and return the money that was stolen.

The climax then ensues due to Norman's split personality and Marion is killed.

The falling action in the film takes part when we see Arbogast has been hired to find out where Marion has run off to. Within this arc, Arbogast is killed and Marion's boyfriend and sister are left to investigate.

In the dénouement ('to finish' in French), Norman is arrested for his crimes and the police begin explain that Norman has a split personality (that of himself and his mother).

Sunday, 15 September 2019

Sakura vs Haku

Image result for sakura naruto

Image result for hakuImage result for haku

Haku dresses like a girl, does 'girly' activities such as picking flowers. However, he is stronger than the main character.

Sakura grew up in a male classroom and a heavily male oriented team. Instantly viewed as useless. Let's her emotions control her actions. Even after gaining the power to never sustain injury, she still failed to live up to the standard of power that was needed at the time.

Tuesday, 10 September 2019

Smashing Stereotypes - The Gender Equality Collective

Gillette 1989/2019 - Masculinity:


  • Traditional vs Contemporary representation of masculinity 
  • Future audiences - changing brand image
  • #MeToo - 2017, global cultural shift in gender politics
Feminism

Definitions

The advocacy of women's rights on the ground of the equality of the sexes.

Origins

In the UK, suffragettes were the first feminists, c. 1900

Still needed?

Globally, yes

Waves of Feminism

First Wave: Late c 19th - early c 20th century UK and US

USA 1843: 300 men and women met to rally for women's rights at Seneca Falls Convention in New York.

In the UK the Suffragettes and Suffragists campaigned for the women's vote. The first Suffrage movement was led by Millicent Fawcent in 1897. Later leaders include Emmeline Pankhurst.

1918: Women over 30 who owned property won the right to vote.

Second Wave: 1960s - 1990s

Inspired by the Civil Rights Movement - focusing on issues like sexuality and reproductive rights (women's right to the pill and attitudes to abortion).

Extended the fight beyond political rights to education, work and the home.

1963: Betty Friedan published The Feminine Mystique in which she argues women were unhappy because of the feminine mystique, a damaging ideal of femininity which she called, "The Happy Housewife" which restricted women to the role of housewife and mother, giving up on work and education.

Feminine accessories such as make-up and high heels as symbols of oppression (cruel exercise of authority) - viewed stereotypical!

1975: Film theorist Laura Mulvey publishes Visual Pleasure and Narrative Cinema which presents the theory of the male gaze.

It is argued that 1st, 2nd and 3rd waves ignore the fight for equal rights and the end to discrimination by women outside the large feminist movements in the UK and US, including working class women and black and ethnic minority women.

Third Wave: 1990s

Ideas beyond middle class , white women, addressing the different disadvantages women experience because of, for example their race, ethnicity and class.

Believed women should each define their own femininity and that traditional feminine traits or accessories did not have to be viewed as outside the realm of feminism. This is and inclusive and progressive feminism. Some key thinkers:

1989: Kimberle Crenshaw introduced the concept of Intersectionality
1990: Judith Butler publishes Gender Trouble

First wave fought for and gained the right for women to vote. the second wave fought for the right for women to have access to and equal opportunity in the workforce, as well as the end of legal sex work discrimination. Third wave of feminism allegedly lacks a cohesive goal!

Intersectionality - the term emerged from work carried out by Bell Hooks, a black American feminist whose work includes Reel to Real: race, sex and class at the movies. Intersectionality as a term was adopted by academic and activist Kimble Crenshaw. It refers to the intersection of race, capitalism and gender, and how those interlocking systems impact us.

Judith Butler:

Butler suggests gender is not the result of nature but is socially constructed.

She views male and female behaviour not as the result of biology but constructed and reinforced through media and culture.

She views gender as performative rather than part of our nature, that we act out our gender.

This theory sees the media and culture as offering men and women a range of 'scripts' for gender roles, which audiences both interpret and perform in their daily lives.

Fourth Wave: 2008-



Post Feminism Theory (During the third and fourth wave)

Wednesday, 14 August 2019

Personal Statement Draft

I can vividly remember being fascinated by moving image as a child. I would always wonder when watching a film or TV show what it took to make everything come together and how everything was made. From this interest as a child, I grew to want to pursue a career in media. My interest was later solidified with the growing industry of YouTube making it possible for regular people to create and share videos of their own, giving you a platform to freely create whatever videos you want. Ever since I got my first device that was able to record video I would be filming and editing whatever I could to get better at what I enjoyed doing.

Before starting any media courses in education I was able to edit videos to a basic standard as I had a basic program and knowledge of how to edit, however, through my course I have learned so much more within the field of editing which I was completely oblivious to before. For example, colour correction. This was not something I was aware of until lately and I have worked on this area of editing to make sure I can use it to a standard which is acceptable at the level I’m currently working at and possibly above. One area that I wish to develop would be my ideas and creativity. As media is a creative subject it’s imperative that all ideas are new and refreshing which gives an audience a reason to watch. I believe that my ideas right now are relatively creative, but it would put me at a great advantage to be able to come up with brand new creative ideas.

Outside of college, I have had multiple YouTube channels which have allowed my creativity, filming and editing skills to develop. This gave me experience when it came to using a DSLR camera. I also recently did work experience at a company called 'Affari' in Nottingham. They specialise in animation in the B2B area and have worked with companies such as DHL and Fujitsu. I was lucky enough to be taught how to animate in After Effects and I also gained an insight into how much work goes into a professional level project.